"I was disappointed today as I opened the package with the 'Anglican Journal' [Sept. 2013] and my diocesan newspaper: bundled inside with the other advertisements was a World Vision gift brochure. ... I know the importance of advertising funds to the continuing operations of the Journal and the diocesan newspapers across the Anglican Church of Canada. I understand a small portion of what editorial independence means in the reviewing of advertising policies. The problem I have is that such advertising negatively impacts my ability to help the parish I serve to engage with existing efforts of the Anglican Church of Canada. The church's 'Gifts for Mission' guide is still in its infancy, and is struggling to find support. While PWRDF is well known, a glossy World Vision brochure is going to get more attention when parishioners consider making a Christmas gift".